And Alphonso is the most delicate and fascinating variety.

To ask about the rate of mango is like asking her true age to a film heroine.

The rate of mangoes is a multi-dimensional concept.
It includes size, quality, variety, soil, area of cultivation, season, handling, processing, grading, sorting, taste, habit, desire, ability, willingness to pay, and finally the demand and supply ratio in national and international markets….

The price of a mango is nothing but equilibrium of all the above equations.
To understand more about this king of fruits, it is important to know about the variables of these equations.

I want to solve these equations.

I want to help you in understanding everything about this fruit.

I am also eager to fulfil your curiosity about how to grow mangoes, how to ripe them how to transport them, how to process, how to pack and how to market them.

In short, I want to explore your perception of mango.

And finally, I want you to undergo the experience of this taste and exclaim…

"Oh, it's Ashok Hande's Mango!"